Wednesday, May 13, 2015

Yuju water designed by Juan Jose Montes

This is probably the best I have seen from a juice that wants to market itself to small children. The bottle shape is great for small hands, because it is shaped slightly more like a ball. The little sketch-design pictures on the sides are unique to each flavor, something that makes this product appeal even more to small children. The labels of the flavors are in a font that is easily legible because it all caps and looks to be handwritten instead of in a serif font. I like how the name of the brand is in rounded letters, something that also appeals to smaller children, and even the name of the brand is something cutesy. The fact that there are little pictures drawn below the flavor is great for small children who do not know how to read yet. Overall, a very well-thought design.


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